{"id":27937,"date":"2020-04-03T07:54:10","date_gmt":"2020-04-03T07:54:10","guid":{"rendered":"https:\/\/www.proprofs.com\/c\/?p=27937"},"modified":"2024-08-12T08:05:47","modified_gmt":"2024-08-12T08:05:47","slug":"what-is-a-survey-software","status":"publish","type":"post","link":"https:\/\/www.proprofssurvey.com\/blog\/what-is-a-survey-software\/","title":{"rendered":"What Is Survey Software? Types &#038; Benefits of a Survey Tool"},"content":{"rendered":"\r\n<div class=\"wp-block-image\">\r\n<figure class=\"aligncenter\"><img decoding=\"async\" class=\"wp-image-28815\" src=\"https:\/\/www.proprofssurvey.com\/blog\/wp-content\/uploads\/2020\/04\/What-Is-Survey-Software_-Types-Benefits-of-a-Survey-Tool.jpg\" alt=\"What Is Survey Software? Types &amp; Benefits of a Survey Tool\" \/><\/figure>\r\n<\/div>\r\n\r\n<p><span style=\"font-weight: 400;\">No matter if you run a million-dollar business or are an employee, the chances are that you have come across a survey at some point in your life. Be it rating your overall experience of staying at a 5-star hotel in Vegas or simply rating your Uber driver, we have all been there and done that!<\/span><\/p>\r\n<p>For most business owners, surveys have helped to quench their thirst for customer feedback.<\/p>\r\n<p>If 20th-century entrepreneurs were told that they could create a small set of questions, share them in a matter of minutes, and get the opportunity to reflect on their year\u2019s worth of hard work; they would start believing in miracles.<\/p>\r\n<p>However, on the other side of the spectrum, for the average Joe, the world stops when a YouTube ad shows up, and he can\u2019t wait to press the skip button. Tick! Tick! Tick! Those 5 seconds seem like 5 hours. In reality, in a surprisingly similar fashion, most surveys get ignored and you can\u2019t blame yourself for this, can you? Food for thought!<\/p>\r\n<p>This is exactly where an <strong><a href=\"https:\/\/www.proprofssurvey.com\/blog\/best-online-survey-tools\/\">online survey software<\/a><\/strong> comes in the picture and helps you step up your game. This blog tells you the various benefits of survey software and teaches you <strong><a href=\"https:\/\/www.proprofssurvey.com\/blog\/how-to-create-surveys\/\">how to create your own survey<\/a><\/strong> in 3 easy steps.<\/p>\r\n<p><strong>Watch: How to Create Online Surveys Easily<\/strong><\/p>\r\n<p><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/wC7eg6g1WrE?si=vtnRYIYHckpO8jZR\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\r\n<p>Let\u2019s get the ball rolling!<\/p>\r\n\r\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Online_Survey_Software-_A_Magic_Tool\"><\/span><strong>Online Survey Software- A Magic Tool?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n\r\n<p>A survey tool is a software application that allows you to <strong><a href=\"https:\/\/www.proprofssurvey.com\/blog\/collect-customer-feedback\/\">collect feedback from a sample audience<\/a><\/strong>. A top survey software lets you design, create, and share surveys almost instantly.<\/p>\r\n<p><b><i>With every new survey that you share, your business becomes more feedback-driven and a step closer to understanding user pain points.<\/i><\/b><\/p>\r\n<p>We know that surveying thousands of customers manually can seem like a near-impossible task. However, customer survey software is designed to make the entire process quicker, highly accurate, and a lot easier to attain. All such amazing features make this tool nothing short of magic.<\/p>\r\n<p>There are different types of surveys through which you can get feedback from your target audience.<\/p>\r\n\r\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Types_of_Surveys\"><\/span><strong>Types of Surveys:<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n\r\n\r\n\r\n<h3 class=\"wp-block-heading\"><b>1. <a href=\"https:\/\/www.proprofssurvey.com\/blog\/customer-satisfaction-survey\/\">Customer Satisfaction Survey<\/a><\/b><\/h3>\r\n\r\n<p><span style=\"font-weight: 400;\">This survey tries to gauge customer satisfaction with your products and services.<\/span><\/p>\r\n\r\n<div class=\"wp-block-image\">\r\n<figure class=\"aligncenter\"><img decoding=\"async\" class=\"wp-image-34181\" src=\"https:\/\/www.proprofssurvey.com\/blog\/wp-content\/uploads\/2020\/04\/Customer-satisfaction-survey.png\" alt=\"Customer Satisfaction Survey\" \/><\/figure>\r\n<\/div>\r\n\r\n\r\n\r\n<h3 class=\"wp-block-heading\"><b>2. <a href=\"https:\/\/www.proprofssurvey.com\/blog\/employee-exit-survey-questions\/\">Exit Survey<\/a><\/b><\/h3>\r\n\r\n<p><span style=\"font-weight: 400;\">Exit survey is sent out when an employee leaves an organization. It gives their perspectives on the company: What are their learning, and where can the company improve.<\/span><\/p>\r\n\r\n<div class=\"wp-block-image\">\r\n<figure class=\"aligncenter\"><img decoding=\"async\" class=\"wp-image-34182\" src=\"https:\/\/www.proprofssurvey.com\/blog\/wp-content\/uploads\/2020\/04\/Exit-Survey.png\" alt=\"Exit Survey\" \/><\/figure>\r\n<\/div>\r\n\r\n\r\n\r\n<h3 class=\"wp-block-heading\"><b>3. NPS Survey<\/b><\/h3>\r\n\r\n<p><span style=\"font-weight: 400;\">An NPS or <strong><a href=\"https:\/\/www.proprofssurvey.com\/net-promoter-score-survey\/\">Net Promoter Score Survey<\/a> <\/strong>measures the customer sentiment on a level scale of 0-10. A score between 0-6 shows that your customer is a detractor, i.e., they are not happy with your products. A passive customer gives a rating between 7-8 and is neither happy nor unhappy with your products. A score between 9-10 suggests that your customer is a promoter of your product, i.e., happy with your products or services.<\/span><\/p>\r\n\r\n<div class=\"wp-block-image\">\r\n<figure class=\"aligncenter\"><img decoding=\"async\" class=\"wp-image-34183\" src=\"https:\/\/www.proprofssurvey.com\/blog\/wp-content\/uploads\/2020\/04\/NPS-Survey.png\" alt=\"NPS Survey\" \/><\/figure>\r\n<\/div>\r\n\r\n<div style=\"padding: 34px 27px; background-color: #add8e6; font-weight: 400;\"><b>Read More &#8211; <a href=\"https:\/\/www.proprofssurvey.com\/blog\/calculate-net-promoter-score\/\">How to Calculate Net Promoter Score<\/a><\/b><\/div>\r\n\r\n<h3 class=\"wp-block-heading\"><b>4. Job Satisfaction Survey<\/b><\/h3>\r\n\r\n<p><span style=\"font-weight: 400;\">This survey checks your employees&#8217; satisfaction with their job profile.<\/span><\/p>\r\n\r\n<div class=\"wp-block-image\">\r\n<figure class=\"aligncenter\"><img decoding=\"async\" class=\"wp-image-34184\" src=\"https:\/\/www.proprofssurvey.com\/blog\/wp-content\/uploads\/2020\/04\/Job-Satisfaction-Survey.png\" alt=\"Job Satisfaction Survey\" \/><\/figure>\r\n<\/div>\r\n\r\n\r\n\r\n<h3 class=\"wp-block-heading\"><b>5. Market Research Survey<\/b><\/h3>\r\n\r\n<p><span style=\"font-weight: 400;\">A <a href=\"https:\/\/www.proprofssurvey.com\/blog\/market-research-survey\/\">market research survey<\/a> analyzes the target audience segment of your products and services.<\/span><\/p>\r\n\r\n<div class=\"wp-block-image\">\r\n<figure class=\"aligncenter\"><img decoding=\"async\" class=\"wp-image-34185\" src=\"https:\/\/www.proprofssurvey.com\/blog\/wp-content\/uploads\/2020\/04\/Market-Research-Survey.png\" alt=\"Market Research Survey\" \/><\/figure>\r\n<\/div>\r\n\r\n<p><span style=\"font-weight: 400;\">Now, let us have a detailed look at the benefits of using survey software.<\/span><\/p>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Survey_Software_Benefits_That_You_Cant_Afford_to_Miss\"><\/span><strong>Survey Software Benefits That You Can\u2019t Afford to Miss<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n\r\n<p><strong>Watch: How to Choose the Best Survey Software<\/strong><\/p>\r\n<p><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/oErgdNOoQKQ?si=SGdYnPj8uQV2llnO\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\r\n\r\n<h3>1. Surveying Made Simple<\/h3>\r\n\r\n<p><em><strong>\u201cThe genius is in making the complex simple.\u201d- <\/strong><\/em><strong>Albert Einstein<\/strong><\/p>\r\n\r\n<figure class=\"wp-block-image\"><img decoding=\"async\" class=\"wp-image-34188\" src=\"https:\/\/www.proprofssurvey.com\/blog\/wp-content\/uploads\/2020\/04\/Surveying-Made-Simple-1.png\" alt=\"Surveying Made Simple\" \/><\/figure>\r\n\r\n<p><span style=\"font-weight: 400;\">You don\u2019t have to call every single customer or wait for them to pay you a visit to capture their opinion about your business. That approach is so old school. An online survey tool can help you create and share surveys in a matter of minutes. The best part is that all answers are stored electronically and can be accessed at any point in time. If your business has ever tried noting customer opinion on paper, you would love and admire how simple, convenient, and quick it really is to use an <a href=\"https:\/\/www.proprofssurvey.com\/\">online survey maker<\/a>.<\/span><\/p>\r\n\r\n<h3>2. Data That Never Falls Short<\/h3>\r\n\r\n<p><span style=\"font-weight: 400;\"><em><strong>\u201cWithout data, you are just another person with an opinion.\u201d<\/strong><\/em>&#8211; <strong>Edwards Deming<\/strong><\/span><\/p>\r\n\r\n<figure class=\"wp-block-image\"><img decoding=\"async\" class=\"wp-image-34189\" src=\"https:\/\/www.proprofssurvey.com\/blog\/wp-content\/uploads\/2020\/04\/Data-That-Never-Falls-Short-1.png\" alt=\"Data That Never Falls Short\" \/><\/figure>\r\n\r\n<p><span style=\"font-weight: 400;\">When most entrepreneurs go on a quest to collect data related to customer satisfaction or performance analysis, patience takes a back seat. Rightly so, as your customer-related research should not take long weeks or months. If you are looking to collect insightful data to improve business processes, then survey tools for research can help. Surveys empower you to collect data quickly and reliably, permitting you to address the right bottleneck situations at the right time.<\/span><\/p>\r\n\r\n<h3>3. Does Not Cost You a Fortune<\/h3>\r\n\r\n<p><strong><em>\u201cThe safe way to double your money is to fold it over once and keep it in your pocket.\u201d<\/em> &#8211; Kim Hubbard<\/strong><\/p>\r\n<p><span style=\"font-weight: 400;\">Surveys are perhaps, the most economical method of collecting relevant data. Many <a href=\"https:\/\/www.proprofssurvey.com\/create-a-survey\/\">free online survey tools<\/a> in the market can get you started and cost next to nothing. If you have a bigger audience in mind, you can start by opting for a monthly or yearly subscription plan. In most cases, a monthly subscription plan can be as low as $20\/month. Most SaaS companies will have a range of plans starting from basic to premium. You can reflect on your requirements, audience size, and needs and then opt for a plan that best falls in sync with your interests.<\/span><\/p>\r\n\r\n<h3>4. Decide Your Audience<\/h3>\r\n\r\n<p><strong><em>\u201cA good decision made quickly is far better than a great decision made slowly\u201d<\/em>&#8211; Edward Relf<\/strong><\/p>\r\n<p><span style=\"font-weight: 400;\">Unlike public polls, where everyone wants to shower their opinion, online survey platforms allow you to choose who gets to participate. In simpler terms: you are in 100% control. If you wish to study the consumer behavior of young shoppers, you can simply float a survey to customers below the age of 40 years. Similarly, your employee performance surveys can be easily shared with the respective supervisors or managers. Segregating your audience will help you improve response rates and capture ideal information.<\/span><\/p>\r\n<div style=\"padding: 34px 27px; background-color: #add8e6; font-weight: 400;\"><b>Read More &#8211; <a href=\"https:\/\/www.proprofssurvey.com\/blog\/nps-survey-tools\/\">Checkout the Top\u00a0NPS Survey Software<\/a><\/b><\/div>\r\n\r\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Create_Breathtaking_Surveys_in_Just_3_Simple_Steps\"><\/span><strong>Create Breathtaking Surveys in Just 3 Simple Steps!<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n\r\n<p><strong>Watch: How to Create Online Surveys Easily<\/strong><\/p>\r\n<p><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/wC7eg6g1WrE?si=grxK6AsXsHXw--mN\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\r\n<div style=\"padding: 34px 27px; background-color: #add8e6; font-weight: 400;\"><b>Read More &#8211; <a href=\"https:\/\/www.proprofssurvey.com\/blog\/how-to-create-surveys\/\">How to Create a Survey Online in 8 Easy Steps<\/a><\/b><\/div>\r\n\r\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_Do_Online_Survey_Software_Work\"><\/span><strong>How Do Online Survey Software Work?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n\r\n\r\n\r\n<h3 class=\"wp-block-heading\"><strong>1. Set Survey Goals and Objectives<\/strong><\/h3>\r\n\r\n<p><span style=\"font-weight: 400;\">Before you start designing your survey, understand the basic purpose of your survey. What do you intend to use the survey results for? Are you looking for specific areas to improve your customer support or are you planning to collect feedback for a new feature? Be crystal clear with the goals and be focussed. Just focus on 1-2 issues at a time to get quality <a href=\"https:\/\/www.proprofssurvey.com\/blog\/collect-customer-feedback\/\">feedback from your customers<\/a>.<\/span><\/p>\r\n\r\n<h3 class=\"wp-block-heading\"><strong>2. Design the Survey<\/strong><\/h3>\r\n\r\n<p><span style=\"font-weight: 400;\">You can use our drag and drop feature to place the right questions for your users. In addition to this, you can also decide how you wish to capture the responses through a range of options like <a href=\"https:\/\/www.proprofssurvey.com\/blog\/rating-scale\/\">rating scale<\/a>, emoticons, agreement scale, or simply a text box. A well-designed and attractive survey will surely improve your response rate.<\/span><\/p>\r\n\r\n<h3 class=\"wp-block-heading\"><strong>3. Share the Survey<\/strong><\/h3>\r\n\r\n<p><span style=\"font-weight: 400;\">Once your survey is ready; you can share it with your target audience using a link via email, text message, or chat window. Moreover, you can also directly embed it on your website and use it as a\u00a0sidebar\u00a0or\u00a0<a href=\"https:\/\/www.proprofssurvey.com\/blog\/create-popup-surveys\/\">popup survey<\/a>. Sharing your survey has never been easier.<\/span><\/p>\r\n\r\n<h3 class=\"wp-block-heading\"><strong>4. Analyze the Survey<\/strong><\/h3>\r\n\r\n<p><span style=\"font-weight: 400;\">It all comes down to this million-dollar step- analyzing the feedback. Advanced and intelligent reports help you review your responses and work towards creating happier employees and delightful customers. Making the most of the collected data will take your business a long way.<\/span><\/p>\r\n\r\n<h3 class=\"wp-block-heading\"><strong>5. Take Course Corrective Action<\/strong><\/h3>\r\n\r\n<p><span style=\"font-weight: 400;\">Once you have arrived at your survey results, it is time to create strategies to address the feedback given by your customers. Prioritize the negative feedback and get back to each of your customers personally. When you promptly address their concerns, it creates a positive impact and leads to increased customer loyalty in the future.<\/span><\/p>\r\n<div style=\"padding: 34px 27px; background-color: #add8e6; font-weight: 400;\"><b>Read More &#8211; <a href=\"https:\/\/www.proprofssurvey.com\/blog\/advantages-disadvantages-of-online-surveys\/\">Advantages And Disadvantages of Surveys<\/a><\/b><\/div>\r\n\r\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Applications_Where_to_Use_a_Survey_Software\"><\/span><strong>Applications: Where to Use a Survey Software?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n\r\n<p><span style=\"font-weight: 400;\">Survey software is helpful to <a href=\"https:\/\/www.proprofssurvey.com\/create-a-survey\/\"><strong>create a survey<\/strong><\/a>\u00a0in different fields. Starting from the education to the health sector, a survey software helps you create engaging surveys to know the heart beat of your customers.\u00a0<\/span><\/p>\r\n<p><span style=\"font-weight: 400;\">Different fields of survey applications are as follows:<\/span><\/p>\r\n\r\n<ol class=\"wp-block-list\">\r\n<li style=\"font-weight: 400;\"><b>Customer Support:<\/b><span style=\"font-weight: 400;\"> Customer feedback helps you to understand the real pulse of your audience. With simple customer satisfaction surveys and product satisfaction surveys, you can serve them better and efficiently address their questions.\u00a0<\/span><\/li>\r\n<li style=\"font-weight: 400;\"><b>Education Sector:<\/b><span style=\"font-weight: 400;\"> As online teaching gathers prominence, a survey to understand your students&#8217; needs through a survey helps you stay ahead. Moreover, surveys allow you to collect user feedback about your online courses.\u00a0<\/span><\/li>\r\n<li style=\"font-weight: 400;\"><b>Health Sector:<\/b><span style=\"font-weight: 400;\"> Surveys in the health care sector helps you understand your patient&#8217;s satisfaction levels.\u00a0<\/span><\/li>\r\n<li style=\"font-weight: 400;\"><b>Employee Feedback:<\/b><span style=\"font-weight: 400;\"> Regular employee feedback through surveys keeps you updated on your employees&#8217; engagement levels.<\/span><\/li>\r\n<\/ol>\r\n\r\n<p><span style=\"font-weight: 400;\">Surveys help you start a conversation with your customers or your employees. So what is the wait about? Take the first step towards initiating a meaningful conversation and create your first survey today.<\/span><\/p>\r\n<div style=\"padding: 34px 27px; background-color: #add8e6; font-weight: 400;\"><b>Read More &#8211; <a href=\"https:\/\/www.proprofssurvey.com\/blog\/survey-question-examples\/\">250+ Survey Question Examples For Your Feedback Forms<\/a><\/b><\/div>\r\n\r\n<h3 class=\"wp-block-heading\"><strong>Time to Rise Above Boring Surveys\u00a0<\/strong><\/h3>\r\n\r\n<p><b><i>When your business is not boring, why should your surveys be?<\/i><\/b><\/p>\r\n<p><span style=\"font-weight: 400;\">Survey software has emerged as a vital and cost-effective tool that is being used by both fortune 500 companies and small startups. However, you need to be smart and avoid overdoing things. Sharing multiple surveys will cause more harm than good.\u00a0<\/span><\/p>\r\n<p><span style=\"font-weight: 400;\">Nobody likes to dig without a purpose, be it your pooch or a small earthworm. Therefore, while digging for the right answers, make sure you ask the right questions by keeping the end goal in mind.\u00a0<\/span><\/p>\r\n<p><strong>ProProfs Survey Maker<\/strong><span style=\"font-weight: 400;\"> offers a plethora of features, helping you create amazing surveys that your users just can\u2019t skip. Whether you wish to capture customer satisfaction or gain insights about your website visitors, our tool can get the job done. To understand more about how our survey software can help your business, feel free to take a <\/span><strong><a href=\"https:\/\/www.proprofssurvey.com\/tour\/\">product tour<\/a>.<\/strong><\/p>","protected":false},"excerpt":{"rendered":"<p>No matter if you run a million-dollar business or are an employee, the chances are that you have come across a survey at some point in your life. Be it rating your overall experience of staying at a 5-star hotel in Vegas or simply rating your Uber driver, we have all been there and done&#8230;<\/p>\n","protected":false},"author":6,"featured_media":42079,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-27937","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-survey-maker"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What Is Survey Software? Types &amp; Benefits of a Survey Tool<\/title>\n<meta name=\"description\" content=\"Understand what is a survey software, its benefits and how to use a survey software to collect feedback from your customers.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.proprofssurvey.com\/blog\/what-is-a-survey-software\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What Is Survey Software? 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Types & Benefits of a Survey Tool","description":"Understand what is a survey software, its benefits and how to use a survey software to collect feedback from your customers.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.proprofssurvey.com\/blog\/what-is-a-survey-software\/","og_locale":"en_US","og_type":"article","og_title":"What Is Survey Software? 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