{"id":29992,"date":"2020-05-22T10:19:46","date_gmt":"2020-05-22T10:19:46","guid":{"rendered":"https:\/\/www.proprofs.com\/c\/?p=29992"},"modified":"2026-03-27T07:21:56","modified_gmt":"2026-03-27T07:21:56","slug":"steps-to-create-a-questionnaire","status":"publish","type":"post","link":"https:\/\/www.proprofssurvey.com\/blog\/steps-to-create-a-questionnaire\/","title":{"rendered":"How to Create a Questionnaire: Get Real Answers (Not Guesswork)"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">I\u2019ve built enough questionnaires over the years to know how frustrating it is when they don\u2019t work. You spend time putting it together, send it out, and then\u2026 either no one responds, or the answers you get are vague, biased, or completely unusable.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s not that people don\u2019t want to help \u2014 it\u2019s that most questionnaires don\u2019t make it easy for them to give helpful answers. They ask the wrong things, in the wrong way, to the wrong people.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you&#8217;re collecting feedback, testing an idea, or running research of any kind, a poorly designed questionnaire will set you back fast. You\u2019ll waste time, make the wrong decisions, and worse, you won\u2019t even realize what went wrong.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That\u2019s why I put this guide together \u2014 to show you how to create a questionnaire that actually works. One that gets real answers you can use to move forward.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here\u2019s what I\u2019ll walk you through:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Choosing a tool that saves time and doesn\u2019t get in your way<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Using AI to generate quality questions faster<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Writing questions that are clear, neutral, and easy to answer<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Analyzing the data and avoiding common pitfalls<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Let\u2019s get into it.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"How_to_Create_a_Questionnaire_That_Actually_Works\"><\/span><b>How to Create a Questionnaire That Actually Works<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">You\u2019ve got a goal in mind \u2014 now let\u2019s walk through how to create a questionnaire that helps you reach it, step by step. No guesswork, no filler.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">First, you need to pick the tool that won\u2019t slow you down.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here\u2019s what you need in a questionnaire tool:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Fast setup<\/b><span style=\"font-weight: 400;\"> \u2014 no coding, no training required<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Pre-built templates<\/b><span style=\"font-weight: 400;\"> \u2014 so you\u2019re not starting from scratch<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>AI assistance<\/b><span style=\"font-weight: 400;\"> \u2014 to generate high-quality questions in seconds<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Smart logic and branching<\/b><span style=\"font-weight: 400;\"> \u2014 so questions adapt to the respondent<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Built-in analytics<\/b><span style=\"font-weight: 400;\"> \u2014 so you can get insights without wrangling spreadsheets<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">That\u2019s exactly why I recommend <\/span>ProProfs Survey Maker<span style=\"font-weight: 400;\"> here.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It handles the boring stuff (formatting, logic, layout) so you can focus on getting the right questions in front of the right people. Since I\u2019ve used the tool myself, I\u2019ll walk you through how to use AI to build your questionnaire in minutes.<\/span><\/p>\n<h3><b>Step 1: Use AI to Create Your Questionnaire Faster<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">You don\u2019t need to start from scratch. If you know what your questionnaire needs to accomplish, AI can help you generate the right questions in less time \u2014 and with fewer blind spots.<\/span><\/p>\n<p><b>ProProfs Survey Maker comes with a built-in <\/b><a href=\"https:\/\/www.proprofssurvey.com\/features\/ai-survey-maker\/\"><b>AI question generator<\/b><\/a><b>.<\/b><span style=\"font-weight: 400;\"> It\u2019s not just a time-saver \u2014 it helps you frame clear, relevant questions without second-guessing yourself.<\/span><\/p>\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"593\" src=\"https:\/\/www.proprofssurvey.com\/blog\/wp-content\/uploads\/2025\/08\/ezgif-8d2acf9f73f47f-1.gif\" alt=\"AI questionnaire\" class=\"wp-image-48706\"\/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Here\u2019s how to create a questionnaire using AI in ProProfs:<\/strong><\/h4>\n\n\n\n<p><strong>Start a new survey<\/strong> (or edit an existing one) from your dashboard. Click <em>\u201c<\/em><strong>Create a Survey<\/strong><em>\u201d<\/em> to begin \u2014 or open one you\u2019ve already started.<\/p>\n\n\n\n<p>1. In the editor, click <strong>\u201cAdd Question.\u201d<\/strong> You\u2019ll see the option to \u201c<strong>Generate with ProProfs AI<\/strong>.\u201d Click it.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"446\" src=\"https:\/\/www.proprofssurvey.com\/blog\/wp-content\/uploads\/2020\/05\/www.proprofs.com_survey_build_PP-1024x446.png\" alt=\"create a questionnaire with AI\" class=\"wp-image-48712\"\/><\/figure>\n\n\n\n<p>2.<strong> Tell the AI what your survey is about.<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Write a short topic (up to 100 characters)<\/li>\n\n\n\n<li>Add a 1\u20132 sentence description (up to 200 characters)<\/li>\n\n\n\n<li>Choose the question type (e.g. multiple choice, rating scale)<\/li>\n\n\n\n<li>Select how many questions you want<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"519\" src=\"https:\/\/www.proprofssurvey.com\/blog\/wp-content\/uploads\/2020\/05\/www.proprofs.com_survey_build_PP-1-1024x519.png\" alt=\"creating a questionnaire\" class=\"wp-image-48713\"\/><\/figure>\n\n\n\n<p>3. Click <strong>\u201cGenerate\u201d<\/strong> and let the AI do the heavy lifting. Based on your input, you\u2019ll get a set of tailored questions. Review them. Add or remove as needed.<\/p>\n\n\n\n<p>4. Don\u2019t like the first round? Hit <strong>\u201cRegenerate Questions\u201d<\/strong> or <strong>\u201cClear All\u201d<\/strong> to start fresh. Keep refining until it fits your tone and goal.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"543\" src=\"https:\/\/www.proprofssurvey.com\/blog\/wp-content\/uploads\/2020\/05\/www.proprofs.com_survey_build_PP-2-1024x543.png\" alt=\"regenerate questions\" class=\"wp-image-48715\"\/><\/figure>\n\n\n\n<p>5. Once done, click <strong>\u201cGo to Survey\u201d<\/strong> to return to the main editor. You can tweak question wording, rearrange order, or adjust answer choices as needed.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"560\" src=\"https:\/\/www.proprofssurvey.com\/blog\/wp-content\/uploads\/2020\/05\/www.proprofs.com_survey_build_PP-3-1024x560.png\" alt=\"Create a survey\" class=\"wp-image-48716\"\/><\/figure>\n\n\n\n<p><strong>Prefer to create your questionnaire from scratch?<\/strong><\/p>\n\n\n\n<p>No problem. Watch this quick walkthrough video to see how to build a survey manually using ProProfs Survey Maker with <a href=\"https:\/\/www.proprofssurvey.com\/features\/question-types\/\">20+ question types<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"How to Create Engaging Surveys Online with ProProfs Survey Maker - Free &amp; Easy\" width=\"1120\" height=\"630\" src=\"https:\/\/www.youtube.com\/embed\/86O1dWltYgk?list=PLVIvGGPD9_Do6BTggoWXaurZsiXMGdfFZ\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Step 2: Share the Questionnaire with Your Target Audience&nbsp;<\/strong><\/h3>\n\n\n\n<p>Now, from your ProProfs Survey Maker dashboard, click the <strong>Send <\/strong>icon next to the survey you want to share. Choose how you\u2019d like to distribute it\u2014via email, direct link, social media, website embed, or QR code. You can also schedule invitations, use saved email templates, or share directly with specific user groups for targeted feedback.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"816\" height=\"606\" src=\"https:\/\/www.proprofssurvey.com\/blog\/wp-content\/uploads\/2020\/05\/email-survey.png\" alt=\"share your questionnaire\" class=\"wp-image-48718\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_to_Improve_Questionnaire_Quality\"><\/span><strong>How to Improve Questionnaire Quality<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Sending a survey is only half the job. To make sure the feedback you collect is valuable, the quality of your questionnaire matters just as much as its reach.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>1. Write Better Questions (So You Get Better Answers)<\/strong><\/h3>\n\n\n\n<p>Now that you\u2019ve chosen your tool (and maybe generated a few questions with AI), it\u2019s time to make sure every question actually works.<\/p>\n\n\n\n<p>A well-written question is one that people can understand at a glance \u2014 and answer honestly without overthinking. That means:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Be specific.<\/strong> Avoid vague terms like \u201coften\u201d or \u201cregularly.\u201d Use timeframes: \u201cIn the past 30 days&#8230;\u201d<\/li>\n\n\n\n<li><strong>Be neutral.<\/strong> Don\u2019t lead the respondent toward a particular answer.<\/li>\n\n\n\n<li><strong>Ask one thing at a time.<\/strong> No \u201cand\u201d questions. If you ask two things in one, you won\u2019t know what the answer refers to.<\/li>\n\n\n\n<li><strong>Use familiar words.<\/strong> Keep it at a middle-school reading level. Cut jargon, acronyms, and buzzwords.<\/li>\n<\/ul>\n\n\n\n<p><strong>Quick examples:<\/strong><\/p>\n\n\n\n\n<table id=\"tablepress-132\" class=\"tablepress tablepress-id-132 tablepress-responsive\">\n<thead>\n<tr class=\"row-1 odd\">\n\t<th class=\"column-1\">Weak Question<\/th><th class=\"column-2\">Better Version<\/th>\n<\/tr>\n<\/thead>\n<tbody class=\"row-hover\">\n<tr class=\"row-2 even\">\n\t<td class=\"column-1\">Don\u2019t you love how easy our app is to use?<\/td><td class=\"column-2\">How easy or difficult was it to use the app on your first try?<\/td>\n<\/tr>\n<tr class=\"row-3 odd\">\n\t<td class=\"column-1\">How would you rate our speed and design?<\/td><td class=\"column-2\">How would you rate the speed of the app?<br \/>\nHow would you rate the design?<\/td>\n<\/tr>\n<tr class=\"row-4 even\">\n\t<td class=\"column-1\">Do you shop here regularly?<\/td><td class=\"column-2\">How many times have you shopped with us in the last 3 months?<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<!-- #tablepress-132 from cache -->\n\n\n\n<p><strong>One more thing: not every question needs to be open-ended.<\/strong><\/p>\n\n\n\n<p>It\u2019s tempting to ask, \u201cWhat do you think?\u201d \u2014 but use open text questions sparingly. Save them for when you truly need context or reasoning. They require more effort from respondents and can slow things down.<\/p>\n\n\n\n<p>If you\u2019ve got a few AI-generated questions in place, now\u2019s the time to revise or rewrite them using this lens.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>2. Order and Design Your Questionnaire for Completion<\/strong><\/h3>\n\n\n\n<p>Even great questions won\u2019t help if people don\u2019t finish your questionnaire. That\u2019s where smart structure and simple design come in.<\/p>\n\n\n\n<p>Let\u2019s break it into two parts: <strong>order<\/strong> and <strong>layout<\/strong>.<\/p>\n\n\n\n<p><strong>Order matters more than you think.<\/strong> The flow of your questionnaire directly affects how many people complete it \u2014 and how thoughtful their answers are.<\/p>\n\n\n\n<p><strong>Use a funnel structure:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Start easy.<\/strong> Open with yes\/no, multiple choice, or short ratings. These build momentum.<\/li>\n\n\n\n<li><strong>Save the deeper stuff for later.<\/strong> Open-ended and sensitive questions come last \u2014 after you\u2019ve earned trust.<\/li>\n\n\n\n<li><strong>Group related questions together.<\/strong> Jumping between unrelated topics makes users pause (or quit).<\/li>\n<\/ul>\n\n\n\n<p>If your first question feels heavy or unclear, don\u2019t expect anyone to stick around for #10.<\/p>\n\n\n\n<p><strong>Design it for real people, not perfect screens.<\/strong> Don\u2019t overdesign. You\u2019re not building a landing page \u2014 you\u2019re guiding attention.<\/p>\n\n\n\n<p><strong>Keep it clean:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Stick to <strong>one page<\/strong> if possible (or use a visible progress bar).<\/li>\n\n\n\n<li>Use <strong>easy-to-read fonts<\/strong> \u2014 nothing stylized or cramped.<\/li>\n\n\n\n<li>Leave <strong>enough space<\/strong> between questions. A wall of text kills attention.<\/li>\n\n\n\n<li><strong>Test it on mobile.<\/strong> If it\u2019s not easy to tap, scroll, and answer with a thumb \u2014 it\u2019s not ready.<\/li>\n<\/ul>\n\n\n\n<p>If you\u2019re using ProProfs, most of this is handled by default. But still preview your final version from the user\u2019s perspective, ideally on your phone.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"6_Pre-Designed_Templates_to_Help_You_Get_Started\"><\/span><strong>6 Pre-Designed Templates to Help You Get Started<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>If you want to skip the setup and jump straight into collecting responses, templates are your shortcut.<\/p>\n\n\n\n<p>Here are a few <a href=\"https:\/\/www.proprofssurvey.com\/templates\/\">built-in questionnaires<\/a> for the most common scenarios \u2014 all fully customizable, and available right inside <a href=\"https:\/\/www.proprofssurvey.com\/\">ProProfs Survey Maker<\/a>. You can start with one, tweak the questions, add AI-generated ones, or mix in your own.<\/p>\n\n\n\n<p>Below are a few templates you might find useful:<\/p>\n\n\n\n<p><strong>1. Customer Satisfaction Survey<\/strong> \u2014 Quickly gauge how happy customers are with your product, service, or support.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"571\" src=\"https:\/\/www.proprofssurvey.com\/blog\/wp-content\/uploads\/2020\/05\/www.proprofssurvey.com_templates_customer-survey_PP-1-1024x571.png\" alt=\"CSAT templates for questionnaire\" class=\"wp-image-48722\"\/><\/figure>\n\n\n\n<div class=\"banner-btn newuishow\" style=\"text-align: center;\"> \n  <a class=\"round_btn try-btn\" href=\"https:\/\/www.proprofssurvey.com\/templates\/customer-survey\/\" target=\"_blank\" rel=\"noopener noreferrer\">View All Customer Satisfaction Templates<\/a>\n<\/div>\n\n\n\n<p><strong>2. Product Evaluation Survey<\/strong> \u2014 Get feedback at any stage\u2014concept, prototype, or post-release.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"933\" height=\"649\" src=\"https:\/\/www.proprofssurvey.com\/blog\/wp-content\/uploads\/2020\/05\/www.proprofssurvey.com_templates_customer-survey_PP-1-1.png\" alt=\"Product feedback survey\" class=\"wp-image-48725\"\/><\/figure>\n\n\n\n<div class=\"banner-btn newuishow\" style=\"text-align: center;\"> \n  <a class=\"round_btn try-btn\" href=\"https:\/\/www.proprofs.com\/survey\/copy\/?SurID=73329&amp;titlelink=customer-satisfaction-survey-product&amp;type=template&amp;tmp_type=survey&amp;page=t&amp;u_type=paid&amp;_gl=1*3pr634*_ga*MjExNzQ1OTc1My4xNzUyMTc0NzY3*_ga_P54MCCV7GP*czE3NTMwOTkyNDEkbzExJGcxJHQxNzUzMDk5NTM3JGo2MCRsMCRoMA..\" target=\"_blank\" rel=\"noopener noreferrer\">Use This Product Survey Template<\/a>\n<\/div>\n\n\n\n<p><strong>3. Pre-Event Survey<\/strong> \u2014 Understand attendee expectations and preferences before you finalize logistics.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"578\" src=\"https:\/\/www.proprofssurvey.com\/blog\/wp-content\/uploads\/2020\/05\/www.proprofssurvey.com_templates_event-survey_PP-1-1-1-1024x578.png\" alt=\"event survey template\" class=\"wp-image-48727\"\/><\/figure>\n\n\n\n<div class=\"banner-btn newuishow\" style=\"text-align: center;\"> \n  <a class=\"round_btn try-btn\" href=\"https:\/\/www.proprofssurvey.com\/templates\/event-survey\/\" target=\"_blank\" rel=\"noopener noreferrer\">View All Event Survey Templates<\/a>\n<\/div>\n\n\n\n<p><strong>4. Employee Engagement Survey<\/strong> \u2014 Measure morale, team satisfaction, and areas for internal improvement.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"566\" src=\"https:\/\/www.proprofssurvey.com\/blog\/wp-content\/uploads\/2020\/05\/www.proprofssurvey.com_templates_employee-survey_PP-1-1024x566.png\" alt=\"employee questionnaire\" class=\"wp-image-48730\"\/><\/figure>\n\n\n\n<div class=\"banner-btn newuishow\" style=\"text-align: center;\"> \n  <a class=\"round_btn try-btn\" href=\"https:\/\/www.proprofssurvey.com\/templates\/employee-survey\/\" target=\"_blank\" rel=\"noopener noreferrer\">View All Employee Engagement Templates<\/a>\n<\/div>\n\n\n\n<p><strong>5.<\/strong> <a href=\"https:\/\/www.proprofssurvey.com\/create-scored-survey\/\"><strong>Scored Survey<\/strong><\/a> \u2014 Assign points to responses for quizzes, assessments, or lead qualification. You can check out this guide to <a href=\"https:\/\/help.proprofssurvey.com\/how-to-create-a-scored-survey\">create scored surveys<\/a>.<\/p>\n\n\n\n<p><strong>6. Market Research Survey<\/strong> \u2014 Conduct market research about your product, competitors, etc. with these survey templates.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"572\" src=\"https:\/\/www.proprofssurvey.com\/blog\/wp-content\/uploads\/2020\/05\/www.proprofssurvey.com_templates_market-research-survey_PP-1-1-1024x572.png\" alt=\"market research questionnaire\" class=\"wp-image-48729\"\/><\/figure>\n\n\n\n<div class=\"banner-btn newuishow\" style=\"text-align: center;\"> \n  <a class=\"round_btn try-btn\" href=\"https:\/\/www.proprofssurvey.com\/templates\/market-research-survey\/\" target=\"_blank\" rel=\"noopener noreferrer\">View All Market Research Templates<\/a>\n<\/div>\n\n\n\n<p>You can explore all templates from your dashboard or view the full template library here. Every one of them can be used as-is, edited manually, or enhanced with ProProfs AI. All templates are fully editable\u2014just open them in ProProfs, tweak the questions or layout, and add your branding.&nbsp;<\/p>\n\n\n\n<p>If you\u2019ve got a use case in mind, there\u2019s probably a template that gets you 80% of the way there.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_to_Do_After_You_Launch_Your_Questionnaire\"><\/span><strong>What to Do After You Launch Your Questionnaire<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>You\u2019ve created your questionnaire, tested the flow, and hit publish. Job done?<\/p>\n\n\n\n<p>Not quite. What happens <strong>after<\/strong> launch matters just as much as what you asked upfront \u2014 especially if you want to make the data useful.<\/p>\n\n\n\n<p>Here\u2019s a quick video for you to learn how to access your reports:<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"How to View Recent Activity Reports of Your Surveys\" width=\"1120\" height=\"630\" src=\"https:\/\/www.youtube.com\/embed\/FnquSet4YDo?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>Here\u2019s what to do next:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>1. Test with a Small Group First (If You Haven\u2019t Already)<\/strong><\/h3>\n\n\n\n<p>Even five real users can help you catch problems you missed. Look for:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Confusing questions<\/li>\n\n\n\n<li>Broken logic or navigation<\/li>\n\n\n\n<li>Unexpected answers or skipped sections<\/li>\n\n\n\n<li>Drop-off points (where users abandon the form)<\/li>\n<\/ul>\n\n\n\n<p>If something feels off, fix it before sending the questionnaire to a larger group.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>2. Review and Clean Your Data<\/strong><\/h3>\n\n\n\n<p>Once responses start coming in:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Remove duplicates or test entries<\/strong><\/li>\n\n\n\n<li><strong>Check for skipped questions<\/strong> (especially if they were required)<\/li>\n\n\n\n<li><strong>Tag or code open-ended responses<\/strong> so you can group similar answers<\/li>\n<\/ul>\n\n\n\n<p>You want your dataset to be clean and ready before you start analyzing.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>3. Analyze Only What Matters to Your Original Goal<\/strong><\/h3>\n\n\n\n<p>Remember Step 1? Go back to the decision you needed this questionnaire to inform.<\/p>\n\n\n\n<p>Focus your analysis there. Don\u2019t get sidetracked by interesting-but-irrelevant responses. That\u2019s how teams lose weeks and still don\u2019t act.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Use <strong>rating scales and <\/strong><a href=\"https:\/\/www.proprofssurvey.com\/blog\/multiple-choice-questions\/\"><strong>multiple-choice data<\/strong><\/a> to identify patterns<\/li>\n\n\n\n<li>Leverage <strong>open-ended responses<\/strong> to uncover the \u201cwhy\u201d behind those patterns<\/li>\n\n\n\n<li>Use filters to segment responses (e.g., new vs. existing users, age groups, etc.)<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>4. Share What You Learned (Briefly)<\/strong><\/h3>\n\n\n\n<p>If your questionnaire involved team members, customers, or stakeholders, close the loop.<\/p>\n\n\n\n<p>A short summary of \u201cwhat we asked, what we learned, and what we\u2019re doing next\u201d builds trust and encourages future participation.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Why_It_Matters_to_Create_a_Good_Questionnaire\"><\/span><strong>Why It Matters to Create a Good Questionnaire<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>If your questionnaire is unclear, biased, or badly structured, the data you get back will be unreliable and any decision based on it will be a gamble.<\/p>\n\n\n\n<p>On the other hand, a well-designed questionnaire:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Saves you time and guesswork<\/li>\n\n\n\n<li>Improves response rates and completion<\/li>\n\n\n\n<li>Surfaces insights you wouldn\u2019t get otherwise<\/li>\n\n\n\n<li>Builds trust with your audience (because they don\u2019t feel tricked or exhausted)<\/li>\n<\/ul>\n\n\n\n<p>In short, good questionnaires lead to better business decisions. Poor ones create noise that looks like insight but isn\u2019t.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Best_Practices_to_Follow_Every_Time_You_Create_a_Questionnaire\"><\/span><strong>Best Practices to Follow Every Time You Create a Questionnaire<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>No matter your topic, audience, or tool \u2014 these principles will keep your questionnaire clear, useful, and frustration-free.<\/p>\n\n\n\n<p><strong>Keep these best practices in mind:<\/strong><\/p>\n\n\n\n<p><strong>1. Start With One Clear Goal: <\/strong>Don\u2019t try to answer five things with one form. Stick to one outcome.<\/p>\n\n\n\n<p><strong>2. Ask Only What You Need to Know: <\/strong>Every extra question increases drop-off. Keep it lean.<\/p>\n\n\n\n<p><strong>3. Use Simple, Neutral Language: <\/strong>No jargon. No assumptions. Let the question speak for itself.<\/p>\n\n\n\n<p><strong>4. Avoid Double-Barreled Questions:<\/strong> \u201cWas the app fast and easy to use?\u201d \u2190 Split this into two.<\/p>\n\n\n\n<p><strong>5. Order Questions From Easy to Deep:<\/strong> Warm people up before asking them to think hard or write long answers.<\/p>\n\n\n\n<p><strong>6. Design for Real Humans:<\/strong> One page. Clean layout. Big tap targets. Mobile-first mindset. <a href=\"https:\/\/www.proprofssurvey.com\/blog\/fun-survey-questions\/\">Fun questions<\/a>.<\/p>\n\n\n\n<p><strong>7. Test Before Launching Wide:<\/strong> A quick run with 5\u201310 people will save you from embarrassing errors.<\/p>\n\n\n\n<p><strong>8. Think About Analysis Early:<\/strong> Don\u2019t collect data you can\u2019t easily sort, filter, or act on.<\/p>\n\n\n\n<p>These aren\u2019t optional. They\u2019re the guardrails between a questionnaire that works, and one that collects noise.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Ready to Create a Questionnaire With Confidence?<\/strong><\/h2>\n\n\n\n<p>You don\u2019t need a research background to <a href=\"https:\/\/www.proprofssurvey.com\/blog\/how-to-write-a-research-question\/\">create a questionnaire<\/a> that gets clear, honest answers. You just need the right approach \u2014 and the right tool.<\/p>\n\n\n\n<p>With everything from goal-setting to AI-powered question generation and prebuilt templates, ProProfs Survey Maker gives you exactly what you need to get started and see results.<\/p>\n\n\n\n<p>Now it\u2019s your turn. Build it, test it, and use it to make smarter decisions.<\/p>\n\n\n\n<style>#sp-ea-48731 .spcollapsing { height: 0; overflow: hidden; transition-property: height;transition-duration: 300ms;}#sp-ea-48731{ position: relative; }#sp-ea-48731 .ea-card{ opacity: 0;}#eap-preloader-48731{ position: absolute; left: 0; top: 0; height: 100%;width: 100%; text-align: center;display: flex; align-items: center;justify-content: center;}.eap_section_title_48731 { color: #444 !important; margin-bottom:  30px !important; }#sp-ea-48731.sp-easy-accordion>.sp-ea-single {border: 1px solid #e2e2e2; }#sp-ea-48731.sp-easy-accordion>.sp-ea-single>.ea-header a {color: #444;}#sp-ea-48731.sp-easy-accordion>.sp-ea-single>.sp-collapse>.ea-body {background: #fff; color: #444;}#sp-ea-48731.sp-easy-accordion>.sp-ea-single {background: #eee;}#sp-ea-48731.sp-easy-accordion>.sp-ea-single>.ea-header a .ea-expand-icon.fa { float: right; color: #444;font-size: 16px;}#sp-ea-48731.sp-easy-accordion>.sp-ea-single>.ea-header a .ea-expand-icon.fa {margin-right: 0;}<\/style><h2 class=\"eap_section_title eap_section_title_48731\"><span class=\"ez-toc-section\" id=\"Frequently_Asked_Questions\"><\/span> Frequently Asked Questions <span class=\"ez-toc-section-end\"><\/span><\/h2><div id=\"sp-ea-48731\" class=\"sp-ea-one sp-easy-accordion\" data-ex-icon=\"fa-angle-up\" data-col-icon=\"fa-angle-down\"  data-ea-active=\"ea-click\"  data-ea-mode=\"vertical\" data-preloader=\"1\" data-scroll-active-item=\"1\" data-offset-to-scroll=\"0\"><div id=\"eap-preloader-48731\" class=\"accordion-preloader\"><img decoding=\"async\" src=\"https:\/\/www.proprofssurvey.com\/blog\/wp-content\/plugins\/easy-accordion\/public\/assets\/ea_loader.svg\" alt=\"Loader image\"\/><\/div><div class=\"ea-card ea-expand sp-ea-single\"><h3 class=\"ea-header\"><a class=\"collapsed\" data-sptoggle=\"spcollapse\" data-sptarget=#collapse487310 href=\"javascript:void(0)\"  aria-expanded=\"true\"><i class=\"ea-expand-icon fa fa-angle-up\"><\/i> What is a questionnaire?<\/a><\/h3><div class=\"sp-collapse spcollapse collapsed show\" id=\"collapse487310\" data-parent=#sp-ea-48731><div class=\"ea-body\"><p><span style=\"font-weight: 400;\">A questionnaire is a structured set of questions designed to gather information from people. It can be used to understand opinions, measure satisfaction, validate ideas, or <\/span><a href=\"https:\/\/www.proprofssurvey.com\/blog\/collect-customer-feedback\/\"><span style=\"font-weight: 400;\">collect customer feedback<\/span><\/a><span style=\"font-weight: 400;\"> depending on the goal. Questionnaires can be delivered online, on paper, or in person, and they often include both closed- and open-ended questions.<\/span><\/p>\n<\/div><\/div><\/div><div class=\"ea-card  sp-ea-single\"><h3 class=\"ea-header\"><a class=\"collapsed\" data-sptoggle=\"spcollapse\" data-sptarget=#collapse487311 href=\"javascript:void(0)\"  aria-expanded=\"false\"><i class=\"ea-expand-icon fa fa-angle-down\"><\/i> How do you make a questionnaire?<\/a><\/h3><div class=\"sp-collapse spcollapse \" id=\"collapse487311\" data-parent=#sp-ea-48731><div class=\"ea-body\"><p><span style=\"font-weight: 400;\">Start by defining the goal\u2014what decision you want to make based on the answers. Then choose the right structure (structured, unstructured, or mixed), pick a tool like ProProfs Survey Maker, write clear and unbiased questions, organize them logically, and test your form with a few people before launching it.<\/span><\/p>\n<\/div><\/div><\/div><div class=\"ea-card  sp-ea-single\"><h3 class=\"ea-header\"><a class=\"collapsed\" data-sptoggle=\"spcollapse\" data-sptarget=#collapse487312 href=\"javascript:void(0)\"  aria-expanded=\"false\"><i class=\"ea-expand-icon fa fa-angle-down\"><\/i> How do I create a free questionnaire?<\/a><\/h3><div class=\"sp-collapse spcollapse \" id=\"collapse487312\" data-parent=#sp-ea-48731><div class=\"ea-body\"><p><span style=\"font-weight: 400;\">You can create one using free tools like <\/span><a href=\"http:\/\/proprofssurvey.com\"><b>ProProfs Survey Maker<\/b><\/a><span style=\"font-weight: 400;\">, which includes pre-designed templates, AI-generated questions, and customization options at no cost. Simply sign up, choose a template or build your own, and publish it online.<\/span><\/p>\n<\/div><\/div><\/div><div class=\"ea-card  sp-ea-single\"><h3 class=\"ea-header\"><a class=\"collapsed\" data-sptoggle=\"spcollapse\" data-sptarget=#collapse487313 href=\"javascript:void(0)\"  aria-expanded=\"false\"><i class=\"ea-expand-icon fa fa-angle-down\"><\/i> How do I create a questionnaire in Google Docs?<\/a><\/h3><div class=\"sp-collapse spcollapse \" id=\"collapse487313\" data-parent=#sp-ea-48731><div class=\"ea-body\"><p><span style=\"font-weight: 400;\">Google Docs isn\u2019t ideal for interactive surveys, but you can draft your questions there. To turn them into a live form, use <\/span><b>Google Forms<\/b><span style=\"font-weight: 400;\">, which is integrated into Google Drive. For more advanced formatting, logic, and analysis, tools like ProProfs offer more flexibility.<\/span><\/p>\n<\/div><\/div><\/div><div class=\"ea-card  sp-ea-single\"><h3 class=\"ea-header\"><a class=\"collapsed\" data-sptoggle=\"spcollapse\" data-sptarget=#collapse487314 href=\"javascript:void(0)\"  aria-expanded=\"false\"><i class=\"ea-expand-icon fa fa-angle-down\"><\/i> What is the best program to create a questionnaire?<\/a><\/h3><div class=\"sp-collapse spcollapse \" id=\"collapse487314\" data-parent=#sp-ea-48731><div class=\"ea-body\"><p><span style=\"font-weight: 400;\">It depends on what you need. Google Forms is great for simple surveys. If you want templates, logic jumps, AI question generation, or detailed analytics, <\/span><b>ProProfs Survey Maker<\/b><span style=\"font-weight: 400;\"> is a better fit\u2014especially if you're working in marketing, product research, HR, or education.<\/span><\/p>\n<\/div><\/div><\/div><script type=\"application\/ld+json\">\n\t{\n\t  \"@context\": \"https:\/\/schema.org\",\n\t  \"@type\": \"FAQPage\",\n\t  \"mainEntity\": [{\n\t\t\t\"@type\": \"Question\",\n\t\t\t\"name\": \"What is a questionnaire?\",\n\t\t\t\"acceptedAnswer\": {\n\t\t\t  \"@type\": \"Answer\",\n\t\t\t  \"text\": \"A questionnaire is a structured set of questions designed to gather information from people. It can be used to understand opinions, measure satisfaction, validate ideas, or collect customer feedback depending on the goal. 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It\u2019s not that people don\u2019t want to help \u2014 it\u2019s that most&#8230;<\/p>\n","protected":false},"author":6,"featured_media":48395,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12],"tags":[],"class_list":["post-29992","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-online-questionnaires"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How to Create a Questionnaire: Step-by-Step Guide (2026)<\/title>\n<meta name=\"description\" content=\"Learn how to create a questionnaire that delivers clear, actionable data. Step-by-step guide with AI tips, examples, and pro best practices.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.proprofssurvey.com\/blog\/steps-to-create-a-questionnaire\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Create a Questionnaire: Step-by-Step Guide (2026)\" \/>\n<meta property=\"og:description\" content=\"Learn how to create a questionnaire that delivers clear, actionable data. Step-by-step guide with AI tips, examples, and pro best practices.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.proprofssurvey.com\/blog\/steps-to-create-a-questionnaire\/\" \/>\n<meta property=\"og:site_name\" content=\"ProProfs Survey Blog\" \/>\n<meta property=\"article:published_time\" content=\"2020-05-22T10:19:46+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-03-27T07:21:56+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.proprofssurvey.com\/blog\/wp-content\/uploads\/2020\/05\/How-to-Make-a-Questionnaire-to-Gather-In-Depth-Data_-A-Step-by-Step-Guide.png\" \/>\n\t<meta property=\"og:image:width\" content=\"810\" \/>\n\t<meta property=\"og:image:height\" content=\"400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Emma David\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Emma David\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"12 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"How to Create a Questionnaire: Step-by-Step Guide (2026)","description":"Learn how to create a questionnaire that delivers clear, actionable data. 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