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11 Best Wufoo Alternatives and Competitors

best wufoo alternatives and competitors

If you’ve been using Wufoo and looking for Wufoo alternatives, then you’ve come to the right place.

New software solutions are released frequently, and you can always find a better and more robust alternative to meet your needs. This is what we’re going to discuss in this post – tools similar to Wufoo so that you can upgrade the way you build online forms, share them with your audience, and collect data.

According to data collected by WPForms, a provider of WordPress contact form plugin:

  • 74% of companies use web forms for lead generation
  • Using a quiz-like form for collecting information has the potential to triple conversions
  • 29% of people cite security concerns as one of the main reasons for abandoning online forms, followed by form length (27%)

These facts reinforce the important roles web forms play in marketing and sales as the first point of contact. Leverage them by adopting the best tool for your unique needs.

With that in mind, in this post, I’ll present some of the best Wufoo alternatives and will discuss each of these alternatives in further detail.

What is Wufoo?

Wufoo is an online form builder that you can use to create custom forms in minutes. Using this cloud-based solution, you can generate contact forms, registration forms, application forms, surveys, payment forms, and more.

This award-winning form builder is easy to use, customizable, and comes with templates and reporting features. You can design your own theme, add branding, upload files, accept payments, and get real-time notifications.

Based on your needs, you can choose from different plans. Wufoo also offers an always-free plan.

Why Look for Wufoo Alternatives?

There is no doubt that Wufoo offers some of the amazing features and corresponding benefits to users. But like many other solutions, the platform is not without its share of shortcomings or disadvantages.

For example:

  • The dashboard for Form Manager lacks engagement and doesn’t show the entire information
  • Form customization needs some improvement
  • There’s a limit on the total number of fields one can use in a form
  • You cannot move data between forms
  • The forms look too bland. It will help if users can deck them up a bit
  • Data analysis can be more robust

Considering these limitations in Wufoo, you’d certainly want to explore other options available on the market before you make up your mind. That’s why I’m here today – to provide you with a list of 10 alternatives to Wufoo. It will enable you to make a better choice specific to your needs.

Features Of Wufoo

Wufoo comes equipped with some of the in-demand form features. Some of them are:

  • Form Builder: Wufoo makes creating web forms a breeze. You can build your own forms or leverage one of its templates. The solution supports a drag-and-drop form builder and is suitable for any business use case.
  • Automated Workflows: Free up your time from tedious and repetitive tasks through workflow automation so that you can focus on more important things. Seamlessly transfer your form data to your marketing platforms, CRM, and more.
  • Branching & Logic: Give a personalized experience to your form-fillers. Keep them delighted with conditional logic and branching scenario. This will make the forms more relevant to your respondents and enable you to get better responses.
  • Data Export: Easily export your form data to a spreadsheet or CSV file. This feature is helpful, for example, when you’ve reached the maximum number of forms with your account and need to move the data somewhere else or when you need to do some data analysis.
  • Data Encryption: With Wufoo, you can rest assured about data security. It uses one of the most secure methods of data encryption. All the data you collect on its forms are protected with 256-bit SSL encryption before sharing them with its servers.
  • Custom Reports: Get a visual display of the data you collected through your online forms. Easily share them with your stakeholders. Use Wufoo’s system-generated reports or create your own custom reports.

Feature Comparison Table For Wufoo Alternatives

Features ProProfs Survey Maker Qualaroo Survey Monkey Google Forms PandaDoc SnapSurveys SoGoSurvey Zoho Survey Hubspot 123 Form Builder
Hosting Type Cloud Cloud Cloud Cloud Cloud Cloud Cloud Cloud Cloud Cloud
Survey/Form Teamplates Yes Yes Yes Yes Yes Yes Yes Yes Yes Yes
Questionnaires Yes Yes Yes Yes No Yes Yes Yes Yes Yes
Multi-Lingual Support 70+ 100+ 55 No 7 Yes (Number not specified) 28 70 15 7
Software Integrations 7 20+ 100+ 127 40 No Yes (Number not specified) 650+ 875+ 70+
Conditional Skip Logic Yes Yes Yes Yes No Yes Yes Yes Yes Yes
Security GDPR-compliant, password-protection, privacy controls Encryption, SSL (HTTPS), Amazon S3 Bucket SAML 2.0, PCI DSS 3.2, SOC 2 HIPAA, Password protection, CAPTCHA Bank-grade AES-256 encryption, PCI DSS Level 1 ISO 27001, SSL, SSAE 16, daily vulnerability scan - - - -
Reporting and Analytics Yes (AI-powered) Yes (AI-powered) Yes Yes Yes Yes Yes Yes Yes Yes

11 Best Wufoo Alternatives

1. ProProfs Survey Maker

wufoo alternatives

ProProfs Survey Maker is the world’s most versatile survey and form-making tool that enables users to ask any question, the way they want. Using this tool, you can build web forms such as contact us, product feedback, and job applications.

Key Features:

  • 100+ ready-to-use form templates
  • Questions under different categories
  • Branding options
  • Surveys for feedback
  • Advanced reporting features

Why Choose ProProfs Survey Maker?

  • Simple & Easy: It is designed for all skill levels. No HTML experience or software download is necessary to start using it. With its drag-and-drop feature, you are just minutes away from creating awesome surveys and sidebar forms.
  • Templates & Question Types: Leverage 100+ survey templates and 1,000,000+ ready-to-use survey question examples. It is easier than you think to get started with form and survey creation.
  • AI Reports: Never make business decisions based on gut feelings. Instead, base them on insightful real-time reports. Easily track responses and results on each of your forms.
  • Awesome Support: The survey software is backed up by awesome support 24/7. You can call or chat with the customer service and use its self-service knowledge base.


Starts from $19 per month.

2. Qualaroo


Qualaroo is a customer and user feedback software. Businesses can use it to conduct surveys and get feedback in real-time on their website, UX, product, and conversion rate. The proprietary Qualaroo Nudge™ technology can be used on websites, mobile sites, and in-app to ask the right questions at the right time without being necessarily intrusive. It’s based on years of research, key findings, and optimizations.

Key Features:

  • Custom questions
  • 10+ question types
  • Professionally built templates
  • Real-time feedback survey
  • AI-powered reports and analytics

Why Choose Qualaroo?

  • Easy to Use: The tool is easy to understand, set up, and use. No coding is required.
  • Ease of Customization: It comes with several options for customization and personalization, such as logo, colors, pop-up placement, and overlay images.
  • Professional Templates: Kick-start your feedback gathering with a curated list of question templates. Collect user insights in minutes; no more staring at a blank screen.
  • Sentiment Analysis: The sentiment analysis system, powered by IBM Watson, automates feedback mining so that you can focus on responding to the right customers, not on analyzing data.


Qualaroo offers three pricing plans:

  • Essentials $0.0008/tracked pageview/month
  • Premium plan $0.0016/tracked pageview/month
  • Enterprise plan available on contact

3. SurveyMonkey


SurveyMonkey is the world’s leading survey tool and one of the top Wufoo alternatives. Businesses use it to feel the pulse of their customers – what they think, need, and expect, to identify what’s working and what’s not with employees, and to conduct market research.

Its People Powered Data platform can help you turn your audience’s responses into actionable data. It capitalizes on SurveyMoney’s over two decades of experience to help businesses understand why things happen.

Key Features:

  • Sample survey templates & questions
  • Automatica analysis of survey results
  • Data export
  • Customization tools
  • Flexible permission controls

Why Choose SurveyMonkey?

  • Intuitive Interface: The platform’s UI is modern-looking, sleek, and spacious. As SurveyMonkey said, it’s designed to not just look better, but also feel better to use.
  • Pre-Written Templates: Explore its 180+ survey templates with pre-written questionnaires. The templates are arranged according to nearly 10 different survey types.
  • Third-Party Integrations: SurveyMonkey integrates with collaboration platforms, customer data platforms, and cloud storage platforms to streamline business processes and get more things done.
  • Data Analysis: Act on your survey results and drive business growth through extensive analysis. View results in summary, filter results, and analyze open-ended responses.


SurveyMonkey offers three business plans:

  • Team Advantage Rs 1,550/user/month
  • Team Premier Rs 3,800/user/month
  • Enterprise plan available on contact

4. Google Forms

Google forms

A free online tool from Google and one of the most popular, Google Forms lets you create forms, surveys, and quizzes as well as edit and share them in collaboration with other people. To create, access, and share Google Forms content, all you need to do is sign in to Google.

Key Features:

  • Personal and business forms
  • Custom forms
  • Variety of questions
  • Data export
  • Page branching
  • Skip logic

Why Choose Google Forms?

  • It’s Free: Google Forms is available for free for anyone with a Google account. You can use it to create any number of forms and ask any number of questions to any number of people.
  • Ease of Use: It is an incredibly easy solution to use, even for beginners. However, if you’ve any questions or need to sort something out, the Google Help Center can assist you.
  • It’s Responsive: Google Forms not only makes it easy to build and edit forms, but its forms are also responsive to devices of all screen sizes.
  • Accessibility: Google Forms is fully accessible and it supports screen reader, full-page zoom, TalkBack, high contrast settings, and chrome accessibility extensions.


Custom pricing is based on the number of questions and the type of questions. It is free for personal use.

5. PandaDoc


Another alternative to Wufoo, PandaDoc makes it easy to collect data and eSignatures from prospects, employees, job applicants, and suppliers. You can simply share a PandaDoc form through a direct link or embed it on your website. There is no need for coding.

The solution is used by businesses, healthcare, education, public services, non-profits, and eCommerce companies. You can create different forms with PandaDoc that include sign-up forms, employee surveys, feedback forms, membership forms, registration forms, and order forms.

Key Features:

  • 750+ editable business document templates
  • 17 different form types
  • eSignature
  • Workflow management
  • Integration with existing systems
  • Onboarding services

Why Choose PandaDoc?

  • Easy & Professional: PandaDoc is easy to use. You can create forms without breaking a sweat while still looking professional.
  • Supports Various Forms: With PandaDoc, you can create over 15 varieties of application forms. This is more than what a standard business would need for its day-to-day operations.
  • No Coding: Simplify how you collect user data and automate workflows of your documents without requiring any coding.
  • Visibility: Keep track of who’s done what with documents and how much time they spent on them with audit trails. Ensure visibility on your users’ side.


  • Free
  • Essentials $19/month/user
  • Business $49/month/user
  • Enterprise available on contact

6. Snap Surveys

Snap survey

Snap Surveys is a provider of complete survey solutions developed by experts. It has established itself as an industry leader with a history dating back to the early 1980s, and brings a combined experience in software development and market research expertise.

Key Features:

  • Experience measurement platform
  • Collaborative project-sharing
  • Smart reporting
  • Multiple survey formats and languages
  • Dynamic content
  • Visual questions

Why Choose Snap Surveys?

  • Years of Experience: Snap Surveys has been in the business of survey solutions for 40 years. This adds a great deal of credibility and authority to its products and services.
  • Complete Survey Solutions: From survey creation to paper surveys, questionnaire design, data collection, experience measurement, and analysis & reporting, Snap Surveys offers comprehensive solutions.
  • Design & Branding: Use custom URLs, custom warning and error messages, background images, and choose from formatting options.
  • Research Services: Leverage an experienced research team and get help for your survey projects – from survey design, distribution, and data collection to in-depth analysis.


  • Researcher £70 /user /month
  • Team £55 /user /month
  • Enterprise available on contact

7. SoGoSurvey


SoGoSurvey is a cloud-based SaaS platform for creating, distributing, and analyzing multilingual surveys, forms, quizzes, assessments, and polls. It is the most secure online survey software with some of the most advanced features. The tool can help you create a better customer and employee experience through feedback collection.

Using its professionally built surveys and assessments, you can gather user experience insights and decipher responses with the help of powerful analytics. The flexibility of the platform enables you to launch a variety of projects for collecting data.

Key Features:

  • Template bank
  • Ready-to-use survey templates
  • Predictive analytics
  • Seamless integrations
  • Leading security standards

Why Choose SoGoSurvey?

  • Trusted By Top Brands: SoGoSurvey is used by some of the renowned brands, including Nestlé, MetLife, Biocon, and Maersk.
  • Sample Templets & Questionnaires: Crafted by experts and ready to use, these sample survey templates and example questionnaires make it easy for you to get started.
  • Comprehensive Form Builder: Easily create contact us forms, event registration forms, training feedback forms, and many others using a feature-rich form builder.
  • Auto-Translation: Extend your reach to a worldwide audience with multilingual forms. Create a form in your primary language and translate it to 37 languages automatically.


  • Free basic plan
  • Plus $25/month
  • Pro $66/month
  • Premium $99/month
  • Enterprise available on contact

8. Zoho Survey

zoho survey

Zoho Survey is a top-rated online survey platform for market research and feedback collection. You can use it to create online surveys and questionnaires easily and for free. There are various options for data collection and social sharing. Easily share your surveys with people on your list by using email and social media campaigns. All this while keeping your surveys private and secure with Secure Sockets Layer (SSL) protection.

Key Features:

  • 250 expert-designed templates
  • Drag-and-drop survey builder
  • 20+ different question types, piping, and skip logic
  • White-labeling
  • Smart reports
  • Integration with Zoho CRM, MailChimp, Google Docs, etc.

Why Choose Zoho Survey?

  • Mobile-Optimized: Zoho Survey supports both Android and iOS devices, allowing you to share surveys and collect data on the go.
  • Survey Translation: Speak to your audience in a language they understand. Translate your surveys in more than 70 languages.
  • It’s Secure: Keep your surveys confidential and safe through password protection, preventing multiple responses, SSL, and CAPTCHAs.
  • Lightning Fast: You can create surveys in minutes, share them with your audience on any device, and view results in real-time.


  • Free plan
  • Plus ₹600/month. Billed annually
  • Pro ₹1,700/month. Billed annually
  • Enterprise ₹3,900/month. Billed annually

9. Hubspot

Hubspot Form Builder

Hubspot is a free and customizable online form builder that can help you convert anonymous website visitors into leads. Users can automate emails and other notifications from within the form builder to get information on form completions. Keep data in each form separate through partitioning. Add custom CTAs to influence user behaviors.

Key Features:

  • Drag-and-drop form builder
  • 1,000 form fields and 12 different field types
  • Direct integration with HubSpot CRM, Salesforce, etc.
  • Automatic emails and notifications
  • Analytics

Why Choose Hubspot?

  • Conversion-Ready Forms: Easily create conversion-ready forms for your landing pages in seconds using an intuitive form builder. No need for prior technical know-how.
  • Free Business Templates: Explore and choose from 80+ designer-approved business document templates for customer service, marketing, bid proposal, and more.
  • Seamless Experience: You can use Hubspot alongside your favorite tools. Over 75 integration partners work with the platform to offer a seamless experience to users.
  • Award-Winning Customer Support: Get access to award-winning customer service, 24/7, to support your growing business.


  • Starter starts at $45/month
  • Professional starts at $800/month
  • Enterprise starts at $3,200/month

10. 123 Form Builder


123 Form Builder is a user-friendly, versatile, and innovative online form builder. It is used by individuals, small businesses, and enterprises to create online forms, surveys, quizzes, and polls. There’s no cap on submissions. Unlike other form builders, 123 Form Builder integrates with the most number of tools. This translates into no entering of data manually and no more exporting and importing data.

Key Features:

  • Drag-and-drop tool
  • HIPAA & ISO 27001 compliance
  • Conditional logic fields
  • Email notifications
  • Multi-language forms
  • File uploads

Why Choose 123 Form Builder?

  • Easy to Use: An intuitive interface makes it as easy as 1,2,3 and requires no coding skills.
  • Large-Scale Integrations: 123 Form Builder integrates with more tools than any other form solution of its kind. They include CRM, SMS, email marketing, project management, and marketplace.
  • All Types of Form Templates: You’ll find at 123 Form Builder all kinds of form templates you can literally think of. There are close to 40 different templates to put it in terms of number.
  • Fully Brandable: You can easily create branded surveys by uploading your logo, colors, and fonts, and by personalizing questionnaires.


  • Basic plan is free
  • Gold $20.83/month. Billed yearly
  • Platinum $37.49/month. Billed yearly
  • Enterprise starting from $199.99. Billed yearly

11. Woorise


Woorise is a powerful lead generation and marketing platform for creating a wide range of interactive campaigns such as landing pages, forms, surveys, quizzes and viral giveaways & contests. 

It offers a comprehensive suite of features, including a modern landing page and form builder, 40+ field types, thousands of social actions, 100+ interactive templates, conditional logic, real-time email notifications, multi-language support, and built-in analytics.

Key Features:

  • 100+ ready-to-use form templates
  • Surveys for feedback
  • 40+ question types and action fields
  • Data export
  • Skip logic
  • Automatic emails and notifications

Why Choose Woorise?

  • Conversion-Ready Forms: Easily create conversion-ready forms for your landing pages in seconds using an intuitive form builder. No need for prior technical know-how.
  • Large-Scale Integrations: Woorise integrates with more tools than any other form solution of its kind. They include email marketing, automation tools, project management, SMS and more.
  • Survey Translation: Speak to your audience in a language they understand. Translate your surveys in any language.
  • Comprehensive Form Builder: Easily create contact us forms, event registration forms, training feedback forms, and many others using a feature-rich form builder.


  • Free basic plan
  • Basic $29/month
  • Grow $49/month
  • Pro $99/month

Choose the Best Wufoo Alternative

These are some of the top Wufoo alternatives that you’d certainly find helpful while shopping for a survey or form builder. The idea is to get access to more choices and adopt a tool that best fits your specific needs.

While you’re out looking for the best alternative, don’t forget to give ProProfs Survey Maker a try. The tool is used by small businesses, entrepreneurs, and marketers to create custom surveys, quizzes, polls, and forms customized.

Similarly, its sister tool Qualaroo can be another effective tool for user experience data and feedback. Gather customer insights easily and grow your business.

But don’t just take our word for it. Find out what our customers have to say about our different products in these case studies. Pick the best tools for your business.

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About the author

Emma David is a seasoned market research professional with 8+ years of experience. Having kick-started her journey in research, she has developed rich expertise in employee engagement, survey creation and administration, and data management. Emma believes in the power of data to shape business performance positively. She continues to help brands and businesses make strategic decisions and improve their market standing through her understanding of research methodologies.