ProProfs Editorial Team, Author at ProProfs Survey Blog

Articles by ProProfs Editorial Team

Psychographic Variables: How to Understand What Your Audience Actually Believes

Written by ProProfs Editorial Team Updated: 4 Jun, 2026

You already know who your audience is. The problem is that most messaging strategies stop there. Knowing a buyer is a 38-year-old operations director at a mid-size SaaS company tells you almost nothing about: Whether they respond to ROI data or peer validation. Whether they research for six weeks before deciding or move fast on...

13 Best Google Forms Alternatives & Competitors for 2026

Written by ProProfs Editorial Team Updated: 21 Aug, 2026

With the growing number of Google Forms alternatives with similar interfaces, it can be challenging to pick the best one for your business. While some tools are free and easy to use, they still don’t have all the features compared to their counterparts. I’ve noticed that Google Forms, despite being really popular, doesn’t impress me...

What Is an Employee Satisfaction Survey? A Complete Guide for HR Teams

Written by ProProfs Editorial Team, Customer Feedback & Market Research Specialists Updated: 30 Jul, 2026

Most employees do not quit when they first become unhappy. They disengage quietly first. Productivity drops, trust fades, and by the time leadership notices, retention is already at risk. According to Gallup’s State of the Global Workplace 2025 report, global employee engagement fell to 21% in 2024, costing the world economy an estimated $438 billion...

10 Best Employee Engagement Software for Growing HR Teams

Written by ProProfs Editorial Team, Customer Feedback & Market Research Specialists Updated: 4 Aug, 2026

Picking employee engagement software usually starts the same way. Your current tool has become expensive, your response rates have dropped, or leadership wants proof that engagement work is paying off. The 10 tools below are not ranked by feature count. They are organized by the problem each one actually solves, since most engagement programs fail...

Top 11 Qualtrics Alternatives & Competitors

Written by ProProfs Editorial Team Updated: 21 Aug, 2026

Qualtrics is one of the most sought-after survey maker software in the market. Versatile features like interesting question types, survey scheduling options, survey reminders, and advanced analytics features are all that you need to create a basic survey in a hassle-free manner. But, Qualtrics cost is on a higher level for small and medium-sized businesses....

How to Calculate Customer Effort Score to Grow Your Business

Written by ProProfs Editorial Team Updated: 13 Feb, 2026

Imagine there is a customer browsing your product page for a while. The customer explores the product images, scans through the features, checks the pricing, and hits the ‘Buy now’ button. After encountering multiple slow-loading pages, the customer leaves without making the purchase. There are millions of customers who lose their faith in a brand...

35+ Event Survey Questions to Collect Feedback That Leadership Can Act On

Written by ProProfs Editorial Team Updated: 19 Jun, 2026

If you are running quarterly all-hands meetings, annual conferences, or recurring training days for a team of 30 to 50 people, you already know the pattern. The event ends, a few people leave comments in a chat, and you are left guessing what actually worked and what to fix before the next one. That guess...

Customer Satisfaction Score: Measure, Benchmark & Act on It

Written by ProProfs Editorial Team Updated: 26 Feb, 2026

Customer satisfaction score (CSAT) is supposed to be the easy one. Ask a quick question, get a number, move on. In real life, it rarely stays that clean. I have watched teams collect CSAT for months, stare at a 4.3 or an 86 percent, and still argue about what it means. Is that actually good...