Survey & Questionnaires Blogs

Entrepreneurs wishing to scale their business often fall prey to expensive consultants and time-consuming PR experts. The result? A few of them experience positive outcomes while others don’t. What if I tell you that you could achieve the same by sending out business surveys questions while spending negligible time and money.  Yes! You heard that...

While searching for the best survey tools, you might have bumped into Typeform. It is one of the leading survey software used across marketing, HR, customer success, education, and various other industries.  Even though Typeform offers multiple advantages, it isn’t the right fit for all business needs. That’s why more and more businesses today are...

Have you ever heard, “Customer Satisfaction isn’t necessary for a business success?” Probably not! Because without satisfying the customer’s needs, you cannot offer them a delightful experience, which inevitably results in customer churn and poor revenue generation. Hence, if you aren’t strategically thinking about customer satisfaction, you’re probably following a risky approach. And to keep...

Never-before-seen products, best-in-class services, and commitment towards customers – if you have these three, success is guaranteed.  But, simply achieving success is not enough! With the market dynamics and customer needs constantly changing, only a few businesses thrive – those that can retain the success they receive by continuously working towards betterment.  And how do...

What do we do when we have to make big, life-changing decisions?  We talk to our friends and family and take recommendations from them regarding whether we should proceed or not.  We may not accept all their suggestions, but we do ask them just to get different perspectives and finally make a thoughtful decision. Right? ...

The possibility of achieving sustainable business growth will get decimated if you cannot get on your customer’s pulse. When you don’t know what’s best about your services, you won’t be able to do more of it. Similarly, without knowing what’s the worst about them, you can’t stop doing it. This is where the importance of...

74% of people are likely to return to a website if it is mobile optimized. 40% of people abandon a website that takes more than 3 seconds to load. User experience (UX) can make or break a brand identity. Fortunately, there are many steps you can take to understand your customers’ user experience better and...

Today, customers have diverse needs and one solution for all isn’t going to work. The identification of what customers want is important and based on different factors, marketers need to divide people into market segments. That’s exactly what market segmentation is all about! With the help of certain shared factors, a wide population can be...

Customer needs are constantly changing. Today, businesses have no choice but to continue evolving and improving their services to stay afloat and relevant in the market.  But, what bothers most businesses is how to keep a tab on customers’ needs, likes, and dislikes and craft experiences that are aligned to their expectations. There is one...

Today’s competitive business market is overflowing with top brands fighting neck to neck to stay on top. In such a scenario, you may not want your loyal customers to switch to your competitors.  But, no matter how hard you try, it isn’t easy to read your customer’s mind. Today they might purchase your product, but...